AFAKYLL
FRANCISCOSTRATEGY & DIGITAL SYSTEMS
ABOUT ME
Hello, I’m Akyll.
I’m Jean Lyka Francisco, also known as Akyll, a Digital Marketing Strategist, Website Designer & Developer, and Digital Career Coach.
I work primarily with service-based businesses that need more than another pretty website or random marketing campaign.
They need clarity.
Clear positioning.
Clear messaging.
A clear customer journey.
And digital systems that actually support the business.
I started working in digital marketing in 2020 and have since worked with 70+ brands across different industries.
Over the years, my work expanded from execution into strategy, systems, websites, funnels, automation, branding, content, lead generation, and client acquisition.
That experience taught me something important:
Marketing problems are rarely isolated.
A traffic problem might actually be a positioning problem.
A conversion problem might start with the website.
A content problem might actually be a messaging problem.
And automation cannot fix a broken customer journey.
That’s why I approach projects as connected systems rather than disconnected deliverables.
Scroll to explore my story and photos
How I work
Strategy before execution.
I want to understand the business problem before deciding what needs to be built.
Clarity over complexity.
The best system is not always the one with the most tools. It is the one people can actually understand and use.
Business goals over vanity metrics.
Traffic, followers, and engagement matter only when they support a meaningful objective.
Execution matters.
Strategy should eventually become something usable: a website, funnel, campaign, workflow, content system, or process.
Everything should connect.
Your website, messaging, content, lead generation, sales process, and automation should support each other.
Skills and expertise
Skills
Website Strategy, Website Design & Development, Digital Marketing Strategy, Funnel Strategy, Lead Generation, Conversion Strategy, Brand Messaging, Content Strategy, Email Marketing, Marketing Automation, Client Acquisition, Career Development, Training & Facilitation
Platforms & Tools
WordPress, Codex, GitHub, Vercel, GoHighLevel, Meta Ads Manager, TikTok Ads, Canva, AI tools, email marketing platforms, CRM and automation systems
Beyond client work
I’m also a Digital Career Coach and Resource Speaker, helping students, freelancers, professionals, teams, and communities develop practical skills in digital marketing, freelancing, career development, communication, personal branding, AI, and professional growth.
Whether I’m building a website or standing in front of a room, the objective is similar:
Make complex things understandable, applicable, and useful.